Will Apple change prices starting iPhone 15?

Let’s finish the “Apple week” with an annual snapshot from Horace Dediu. According to graph bellow Apple sells 26 iPhone models: < $700: 6 models $700 to $1000: 12 > $1000: 8 Source: Horace Dediu Although is clear that product density is moving to the upper limit, Horace implied that iPhone 15 will […]
“iPhone ’s prices remained the same for the 5th consecutive year”. Well, not really.

“iPhone ’s prices remained the same for the 5th consecutive year”. Well, not really. In US the phones are actually cheaper due to inflation (e.g. ~ 8% in 2021), but more expensive in the rest of the world (ie. strong dollar and the fact that the prices are derived from it) Something else is interesting: […]
eMAG as a service: Bold time consuming, cash intensive but so rewarding in the end

You can make real money on the long term if (1) you are a platform (ie. aggregator) or (2) you are very small (i.e. blogger/vlogger). Anything else will be eaten by software. I am now finishing my sub-chapter on aggregators and I thought why not share the obvious: eMAG as a Service. Bold, time consuming, […]
Apple: “Emergency SOS” and “Crash Detection” safety features

From lifestyle to health & sports and then to safety. At the “Far Out” event Apple highlighted the fact that you can trust the company’s products for your own safety: “Emergency SOS” or “Crash Detection”. The latter was a service offered as a premium by some car companies (ie. BMW) The marketing campaign started at […]
Ship a great product and then improve it and pivot as many times as necessary

Rule no 1: Don’t ship experiments Rule no 2: Don’t forget rule number 1 Rule no 3: Pivot as many times as necessary in order to cross the chasm. I was in the US when the 1st iPhone was launched and I remember it was such a frenzy. All the people waiting in long lines, […]
Apple is introducing Apple Watch Ultra

It is clear by now that all Apple products will have a “Pro” version, but after seeing the last night presentation I realised three things: 1) The Pro version will be mainly bought by those going daily to Canary Wharf, La Défense or….Pipera 🙃 2) The watch is also Apple’s take on Garmin & co. […]
Apple is introducing “Dynamic Island” on iPhone 14 Pro

When it started, Apple leveraged their competitive advantage on hardware, then in late ’90s – early ’00s on software and in the last years back on hardware again (from chips to industrial design) I am pleased to see their progress on software by using the “dynamic island” as an interactive UI element, hence transforming one […]