Will Apple change prices starting iPhone 15?

September 11, 2022

< 1 minute

Strategy | Business Models | Tech

Let’s finish the “Apple week” with an annual snapshot from Horace Dediu.

According to graph bellow Apple sells 26 iPhone models:
< $700: 6 models
$700 to $1000: 12
> $1000: 8

Source: Horace Dediu

Although is clear that product density is moving to the upper limit, Horace implied that iPhone 15 will have the same price as iPhone 14. Here I remain skeptical for reasons I outlined in yesterday’s post, but given the company’s cash stockpile nothing is impossible.

We’ll see what strategy Apple will pursue.

Discover posts:

The productivity’s future is collaborative and on cloud

Consolidation at all costs. Companies with weak financials are smart enough to understand where their place in the market is. Slack understood too, but only after seeing what “network effects” really means (hint! Microsoft) The acquisition made total sense for Adobe, after previously acquiring frame.io – a cloud-based collaboration platform, mainly (...)

September 17, 2022

Microsoft – Activision Blizzard

<< The European Commission has opened an “in-depth investigation” into Microsoft’s proposed acquisition of Activision Blizzard>> (nme.com) Activision Blizzard is the parent company of World of Warcraft, Call of Duty, Candy Crush, Diablo and many more gaming studios. In 99% of the cases authorities go for companies in the (...)

December 11, 2022

Type to search

Will Apple change prices starting iPhone 15?

Source: Horace Dediu