Apple’s strategy (2024 – ongoing)
Apple-iPad-Pro-Apple-Pencil-Pro-240507 Ipad Pro 2024 (Source: Apple) In a recent announcement, Apple unveiled its first AI-focused iPad and accompanying accessories + the ultra AI-capable M4 chip. As we’ve discussed in previous newsletters, Apple derives the majority of its revenue from iPhones, accounting for over 50% of its sales. The company has a consistent strategy of charging […]