onStrategy

“Sustainable sourced cocoa”: Nestlé, well done!

November 8, 2022
< 1 minute

By Sorin Anagnoste

Strategy | Business Models | Tech

“Sustainable sourced cocoa” – there is no secret that consumers are paying more and more attention to the ethics behind the products and services they use. In this regard, Everlane was visionary and Ethereum just practical.

Nestlé, well done! Now apply this product strategy all over the world and then move to palm oil!

 


Nestlé KitKat product


 

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